Design thinking for Digital experiences by QAI Global
Design thinking for Digital experience by Sudhindra V, Former Chief Design Officer at IBM and currently QAI’s designer in residence, is a 2 day workshop which combines numerous skills in design, management and process engineering to achieve real business impact over sustained periods of time.
Design thinking uses the designer’s sensibility and methods to match people’s needs with what is technologically feasible and what a viable business strategy can convert into customer value and market opportunity. It is a method of problem-solving strategy wherein the data collected is expressed visually in order to create new strategies, methods to solve problems and create opportunities.
About the speaker:-
Sudhindra V, till recently was the Chief Design Officer for IBM India. He is QAI’s designer in residence and the Founder and CEO of the new age design studio, Design Unbounded. He is the author of the book “Design Chronicles – Design is an attitude” and has conducted 100+ workshops mostly involving very senior leaders including C level folks from various organisations.
In the field for over 18 years, he has been recognized for his work through awards including ‘Most Innovative Product’ by National Infocomm Awards in Singapore, a ‘Blue Elephant’ at Kyoorius, category best in Interactive Media Awards and Internet Advertising Awards.
He is an active Interaction Design Association (IxDA) volunteer and was till recently the Regional Co-ordinator for IxDA Asia.
He is a recognised Thought Leader in Design Thinking and is regularly seen sharing his thoughts over articles or as a speaker in conferences and to many start ups as an advisor.
What will you learn?